MUJI
MUJI
MUJI

However beloved MUJI may be, their iconography has always left much to be desired. This set of symbols seeks to rectify that by capturing the practical beauty of MUJI’s products. They are designed to be used for a myriad of applications — across both digital and print.

Advisor:

Karen Cheng

Timeline:

Mar — Apr 2017

However beloved MUJI may be, their iconography has always left much to be desired. This set of symbols seeks to rectify that by capturing the practical beauty of MUJI’s products. They are designed to be used for a myriad of applications — across both digital and print.

Advisor:

Karen Cheng

Timeline:

Mar — Apr 2017

However beloved MUJI may be, their iconography has always left much to be desired. This set of symbols seeks to rectify that by capturing the practical beauty of MUJI’s products. They are designed to be used for a myriad of applications — across both digital and print.

Advisor:

Karen Cheng

Timeline:

Mar — Apr 2017

The full set of icons, animated.

The full set of icons, animated.

The full set of icons, animated.

Naoto Fukasawa’s iconic appliances were the inspiration for the visual language of these icons.

Naoto Fukasawa’s iconic appliances were the inspiration for the visual language of these icons.

Naoto Fukasawa’s iconic appliances were the inspiration for the visual language of these icons.

Initial display board concepts.

Initial display board concepts.

Initial display board concepts.

The final display board showcases how these products seamlessly integrate with one another in daily life paired with a brief summary of the company's history.

The final display board showcases how these products seamlessly integrate with one another in daily life paired with a brief summary of the company's history.

©2023
©2023
©2023